MAC St
Go to Outlook | Preferences

Click on Signatures

Click on the plus/minus to add or delete a signature

In Word you can markup a signature and copy it your new signature or you can open a existing message and use someone-else's. Once you are satisfied, click Save icon. (Don't forget to set when to use the signature e.g. New messages)

Windows Steps
At the top-left click on File

Then at the bottom click Options

ON the left- click Mail then on the right Signatures

Click on New

Once you are satisfied, click Save. (Don't forget to select when to use the signature under New messages)